Pairing Strategy
Systematizing Cormorant Garamond & Baskervville
Build a mono-category system where Cormorant Garamond leads and Baskervville keeps long-form content legible.
This pairing is engineered for teams that need a clear hierarchy without sacrificing brand voice. Cormorant Garamond brings luxurious, sharp, expressive energy to hero units, pricing sections, and campaign headlines. Baskervville absorbs the heavy lifting for paragraphs, product storytelling, and UI labels with its classic, transitional, history texture and dependable rhythm. Together they create a typography stack that scales from high-impact landing pages to dense documentation without retooling your CSS tokens.