Pairing Strategy
Balancing DM Sans with Fira Code
Build a contrast-first system where DM Sans leads and Fira Code keeps long-form content legible.
This pairing is engineered for teams that need a clear hierarchy without sacrificing brand voice. DM Sans brings geometric, low-contrast, modern energy to hero units, pricing sections, and campaign headlines. Fira Code absorbs the heavy lifting for paragraphs, product storytelling, and UI labels with its ligatures, coding, developer texture and dependable rhythm. Together they create a typography stack that scales from high-impact landing pages to dense documentation without retooling your CSS tokens.