Pairing Strategy
Systematizing Fjalla One & Play
Build a mono-category system where Fjalla One leads and Play keeps long-form content legible.
This pairing is engineered for teams that need a clear hierarchy without sacrificing brand voice. Fjalla One brings condensed, display, careful energy to hero units, pricing sections, and campaign headlines. Play absorbs the heavy lifting for paragraphs, product storytelling, and UI labels with its minimal, tech, screen texture and dependable rhythm. Together they create a typography stack that scales from high-impact landing pages to dense documentation without retooling your CSS tokens.