Pairing Strategy
Systematizing Gabriela & Lora
Build a mono-category system where Gabriela leads and Lora keeps long-form content legible.
This pairing is engineered for teams that need a clear hierarchy without sacrificing brand voice. Gabriela brings fancy, swash, text energy to hero units, pricing sections, and campaign headlines. Lora absorbs the heavy lifting for paragraphs, product storytelling, and UI labels with its calligraphic, contemporary, literary texture and dependable rhythm. Together they create a typography stack that scales from high-impact landing pages to dense documentation without retooling your CSS tokens.