Pairing Strategy
Systematizing Jost & Red Hat Display
Build a mono-category system where Jost leads and Red Hat Display keeps long-form content legible.
This pairing is engineered for teams that need a clear hierarchy without sacrificing brand voice. Jost brings geometric, futura-like, modern energy to hero units, pricing sections, and campaign headlines. Red Hat Display absorbs the heavy lifting for paragraphs, product storytelling, and UI labels with its geometric, low-contrast, tech texture and dependable rhythm. Together they create a typography stack that scales from high-impact landing pages to dense documentation without retooling your CSS tokens.