Pairing Strategy
Systematizing Montserrat & Hanken Grotesk
Build a mono-category system where Montserrat leads and Hanken Grotesk keeps long-form content legible.
This pairing is engineered for teams that need a clear hierarchy without sacrificing brand voice. Montserrat brings urban, geometric, caps-friendly energy to hero units, pricing sections, and campaign headlines. Hanken Grotesk absorbs the heavy lifting for paragraphs, product storytelling, and UI labels with its grotesque, clean, neutral texture and dependable rhythm. Together they create a typography stack that scales from high-impact landing pages to dense documentation without retooling your CSS tokens.