Pairing Strategy
Systematizing News Cycle & Josefin Sans
Build a mono-category system where News Cycle leads and Josefin Sans keeps long-form content legible.
This pairing is engineered for teams that need a clear hierarchy without sacrificing brand voice. News Cycle brings narrow, legible, newspaper energy to hero units, pricing sections, and campaign headlines. Josefin Sans absorbs the heavy lifting for paragraphs, product storytelling, and UI labels with its geometric, elegant, vintage texture and dependable rhythm. Together they create a typography stack that scales from high-impact landing pages to dense documentation without retooling your CSS tokens.