Pairing Strategy
Balancing Parisienne with Bitter
Anchor the expressive personality of Parisienne with the utilitarian clarity of Bitter.
This pairing is engineered for teams that need a clear hierarchy without sacrificing brand voice. Parisienne brings french, classic, script energy to hero units, pricing sections, and campaign headlines. Bitter absorbs the heavy lifting for paragraphs, product storytelling, and UI labels with its slab, contemporary, thick texture and dependable rhythm. Together they create a typography stack that scales from high-impact landing pages to dense documentation without retooling your CSS tokens.