Pairing Strategy
Systematizing PT Serif & Solway
Build a mono-category system where PT Serif leads and Solway keeps long-form content legible.
This pairing is engineered for teams that need a clear hierarchy without sacrificing brand voice. PT Serif brings transitional, universal, humanist energy to hero units, pricing sections, and campaign headlines. Solway absorbs the heavy lifting for paragraphs, product storytelling, and UI labels with its nature, lifestyle, slab texture and dependable rhythm. Together they create a typography stack that scales from high-impact landing pages to dense documentation without retooling your CSS tokens.