Pairing Strategy
Systematizing Righteous & Poiret One
Anchor the expressive personality of Righteous with the utilitarian clarity of Poiret One.
This pairing is engineered for teams that need a clear hierarchy without sacrificing brand voice. Righteous brings grid-based, techno, modern energy to hero units, pricing sections, and campaign headlines. Poiret One absorbs the heavy lifting for paragraphs, product storytelling, and UI labels with its geometric, thin, art-deco texture and dependable rhythm. Together they create a typography stack that scales from high-impact landing pages to dense documentation without retooling your CSS tokens.